Expert Witness Services in Public Image and Reputation
Expert witness
Professional Analysis for Legal and Media-Driven Cases
What is Public Image Expert Witnessing?
Our public image and reputation expert witness service provides professional and evidence-based assessments on how a person or entity is perceived, the public impact they generate, and their reputation. This type of analysis is used in legal, media, corporate, and political contexts to support strategic decisions, litigation, and high-profile cases.
What is it used for?
✔ Legal cases: Expert reports in public image for lawsuits involving moral damage, defamation, or harm to reputation.
✔ Reputation investigations: Impact assessments across traditional and digital media.
✔ Image crisis: Professional diagnostics and image recovery strategies in controversial situations.
✔ Political and electoral analysis: Public perception studies of candidates, parties, and public officials.
✔ Corporate conflicts: Image evaluations in corporate litigation, controversial dismissals, or sensitive negotiations.
Methodology
• Case background assessment – Document analysis, media review, and context study.
• Research and data collection – Use of digital analytics tools, surveys, and media monitoring.
• Expert opinion report – A professional document with conclusions based on public image and strategic communication methodologies.
• Expert support – Technical assistance during legal or media processes when required.
Why choose The Persuasion Institute?
• Certified experts in image and reputation with extensive experience in strategic consulting.
• Rigorous methodology based on communication science, psychology, and public perception principles.
• Proven track record in high-profile cases, including legal disputes, political analysis, and media crises.
THE SCIENCE OF PERSUASION
